Deceptive Packaging

Seriously? Why would they do this?

I was just looking at a package of six cheese danish, and I decided to flip the box over and look at the calorie count, and I’m shocked to see it says 170 calories. Really? That seems so low? So then I look at the portion size, and it says 55g. But how much is that? Maybe grams should compute with me – maybe that’s a flaw that I need to fix in myself – but right now 55g is a completely meaningless measurement to me. And I almost let it go at that, because after all, the entire package is marked as 21 ounces and 6 count, so I’m thinking that means I should be able to divide 21 ounces by the 6 count, and get about 3.5 ounces – that seems logical.

Then I notice the servings per container figure. Keep in mind that the label says in large print, 6 count. And there are 6 distinct danishes in the box. But what is the official servings per container in tiny little print? Approximately 11.

Seriously? If they wanted to say that half a danish was the serving size, that I could see. That would make sense. But approximately 11 servings? How do you get 11 servings from 6 sweet rolls?

Yes, I know they can sell more sweet rolls if the consumer sees 170 calories, and doesn’t realize that’s for only a fraction, and not the whole roll. I get that. And I also get that half a sweet roll is probably more than enough, and it’s a flaw in my thinking to just assume that a serving size should be a full roll. But if the package has 6 rolls, and yet the official servings per container is 11? That just seems unnecessarily complicated and frankly, deceptive!

Feeling the love… Tod Burr, Lara Johnston, & Casey Abrams

I want to post some support for two people I know, and one I don’t – but all three have some very cool footage on national TV this week!

http://www.youtube.com/watch?v=CMcWk5w_37w

First up is Tod Burr, also known as drumtech! I first became aware of him while he was on tour with INXS – and more recently I saw him with one of his own bands, Merle Jagger, out in a dusty bar in the middle of the desert. It was so much fun! He’s brilliant, and talented, and hot – which is a pretty good combination. And he’s in a new commercial for Lexus! When I first saw the finished commercial I thought it was all faked, but turns out it’s real – and he’s part of the team who made it happen. And he’s wearing black nail polish in a Lexus commercial, which is a whole new level of hotness!

http://www.youtube.com/watch?v=a_vT5kMWxPE

Second, I have to give a shout out to Lara Johnston! I shot her backstage at Rock the Cradle, in 2008, and at the time she was just the freshest, sweetest thing – and a true talent! Well she’s back! She was on last night’s American Idol, and she got a golden ticket, which means we get to see her again at the next level. The footage of her is a little short, but hopefully that just means they’re saving her for better things later in the season!

And third, here’s another American Idol contestant – one I’ve never met – but he lives in Idyllwild, and attended Idyllwild Arts, and he’s talented, so I’m feeling the love for Casey Abrams…