Twitter Rocks My World!

Earlier this week, a couple of Tweets from Brooke Burke @brookeburke appeared in my Twitter stream. Dancing with the Stars was about to start, and at 45 minutes until showtime she was tweeting, that her daughter wouldn’t get out of her makeup chair – and then she posted a photo of said daughter in said chair. Then she retweeted a photo from her wardrobe stylist, asking which earrings she should wear on the show. Then she tweeted links to the stylist and her hair and makeup artists, and thanked them all, calling them the best glam squad in the world. And earlier in the day she tweeted about her pre-show meal, about her daughter meeting Taylor Swift at rehearsal, and watching Rod Stewert rehearse – it was a continual stream of backstage news.

Then right after the show, she tweeted… “Shocking show tonight! DWTS! Very emotional. Don’t miss it!!!”

And it was then that it hit me how much my world, and the world in general, has changed in the last five years.

A little over five years ago I was all wrapped up in Brooke’s previous show, Rock Star: INXS and covertly writing teasers for ROCKBAND.COM. Doing it secretly because I didn’t want the producers to know who I was, and not allow me access to the tapings. I hooked up with other “spoiler” kings and everything took off! It was a fabulous ride! 50,000 unique visitors a day coming to my site was great! All those people wanted the scoop, and the spoiler gods and I gave them something they couldn’t get anywhere else. We wrote about the music, about the performances, AND what happened in between. We wrote about what you saw on TV, and about what you didn’t. The next year the traffic doubled, I got backstage access, and I shot a backstage documentary. I remember it all – and it was fabulous!

But guess what? Only a few years later, Brooke Burke is doing my old job. Now she’s the one posting teasers and backstage images, and giving the world that glimpse behind the scenes at a favorite TV show.

Twitter has seriously changed the world. It’s easy to underestimate its power – it seems so trivial and superficial at first glance. But you can bet, if there’s breaking news, the very first place I’m looking is Twitter. Real people tweeting in real time – how much closer to the ground can you get? And even minor local events get coverage on Twitter. It’s not just the big things, deemed important enough by the media to make the cut – it’s a little bit of everything – major and minor, important and not-so-important.

I loved 2005 and writing about Rock Star: INXS and in 2006, Rock Star: Supernova. But if the show was still on today, things would be very different. Every single member of the studio audience could conceivably tweet in real time, after each performance. There would be no spoiler gods, but rather a rambling Twitter stream of comments from many voices – one of which would undoubtedly be Brooke Burke. And how cool is that?!

As much as I loved 2005, I think 2010 is even better. And I certainly didn’t see Twitter coming – so while I don’t know what comes next, I’m excited to see what does!

Rock Star: Season Three

Rock Star: Season ThreeGot some lovely news yesterday! Rock Star III is still a very real possibility! In an interview with thedeadbolt.com, Mark Burnett said…

“Yes, it’s funny… you look at these online studies and one of the most requested shows to come back, from anything I’ve done, is Rock Star. And yes, I’m in discussions with various bands. But there is one flaw as a business in that you have to find a suitable rock band that actually wants to find a new lead singer. So you’ve got a barrier to entry, but yes, we are in discussions and people do want to see that series again.”

He’s looking for a band? He’s in discussions? Such GREAT news!

Mr. Burnett, this is a direct plea to you! Please listen to those who are telling you they want the show back! And don’t worry if you can’t get a band – we WANT you to find a band, but if you can’t find one that’s no reason to discard the show… Just do like we did with All-Stars and let the public decide. We had a lot of fun, and had a GREAT ending with All-Stars, and I firmly believe you don’t need a band for this show. And if you feel you need the star power, invite Tommy Lee and Tim Farriss back to join Dave Navarro as judges, and give them a say in the decision, but make the “prize” for the winner, a record contract and solo tour with the House Band. It could work…

And to anyone who loved the show as much as me, this is a direct plea to YOU! More letters! More letters! More letters! If Mark Burnett is considering it, let’s give him even more reasons to go for it!

Join our Big Letter Writing Campaign at RBL! It’s clear that the public is being heard, so I’ve decided to split my letters between CBS and Mark Burnett Productions. In the past it seemed smarter to concentrate on CBS, but since Mark Burnett is the one talking about the show right now, and he has serious clout, I wanted to throw half my letters directly to his company.

Ghen Maynard
Executive Vice President
CBS Paramount Network Television Entertainment Group
7800 Beverly Boulevard
Los Angeles, CA 90036

Conrad Riggs
Mark Burnett Productions
640 North Sepulveda Boulevard
2nd Floor
Los Angeles, CA 90049

Just do it. Just write a letter or two. When your favorite show comes back it’ll feel really good to know you were a part of the reason it’s on!

INXS in Canada!

Note: The first three photos in this post were shot with my iPhone – when you don’t have a real camera with you, it’s cool to have something, anything to shoot with – and the iPhone actually does a pretty good job! The last image was shot with a “real” camera.

As soon as my seminar in Atlantic City ended, I hopped on a plane for Ottawa. One of the members of RockBandLounge.com had arranged a BIG party at the Ottawa Bluesfest, the night INXS was headlining. She’d convinced them to give us a corporate box, complete with our own private bartenders, plus catering. I just couldn’t miss that!

I wanted to see INXS, but the real draw for me was meeting the Canadian members of the forum. Over the last two years I’ve become really close to some of them, and it was starting to seem really odd that we’d never met in person. It was just time to make that happen! And I wasn’t the only American who felt that way – we ended up with two of us from California, one from Seattle, one from Texas, and half-a-dozen from the East Coast of the United States – plus a lot of Canadians!

It was a magical night. The venue was really beautiful, and the sky though filled with storm clouds in the distance was completely clear over the concert. No rain at all! And so many people! The crowd was really huge, and soooo enthusiastic. It was my first INXS concert in over a year, so I really enjoyed it. Plus it was kind of fun to sing along to those songs with people that I shared Rock Star with – and who agonized over who INXS should choose, and would their “guy” win. They’re a passionate crowd – my kind of people!

And the tickets? They were printed with RockBandLounge.com on them! How fun is that? The girls above are two of my favorite Canadians!

The audience was invited to submit text messages that scrolled by on a big billboard on one side of the stage – and there were a lot of messages about our group. It was obvious we were having a lot of fun, and people noticed! There were messages asking if any of us were single, if we wanted company, and the messages got progressively saucier as the night wore on. Anyone with a General Admission ticket couldn’t get up to where we were, but people in the other corporate boxes could, and some of them left their own groups to come dance with us. It was that much fun!

Ottawa was great! We even went to high tea at the Fairmont Hotel – very, very classy!

And since I was going all the way to Canada, it made sense to go to more than one concert – there were three all within driving distance, so several of us planned to hit all three. But as the planning progressed, and the dates got closer, the thought of that much driving seemed like a bit much to some of the group, so we decided to fly instead. I was sort of looking forward to seeing more of the country, so flying wasn’t my first choice, but it turned out to be a smart decision, since we then had more time in each place to explore.

It was my first time on a tiny little plane – you know the kind you have to walk out onto the runway, and then climb stairs to get to? And there are only ten rows of seats? And they go bump, bump, bump, and knock, knock, knock? At first it was a little scary, but after I got used to it, I actually enjoyed it. Especially flying over the lakes – so much water you’d swear it was an ocean.

I had a front row ticket for Barrie, Ontario, and second row for Sault Saint Marie – so I definitely got my INXS fix! All of the shows were a lot of fun, but I think the highlight of the trip (after the socializing) might be discovering Sault Saint Marie.

If it didn’t get cold in Sault Saint Marie, I’d be seriously considering moving. Such a beautiful little town with a great concert venue, and a real downtown area with little shops, and lots and lots and lots of old houses that are in perfect condition, and wild flowers everywhere you look. I just have to keep telling myself that snow and ice and cold are coming, and it’s not always a perfect summer day there. In San Diego, it is pretty perfect all the time, so I’m definitely spoiled! But if it was summer year-round in Sault Saint Marie, I’d be very tempted…

I finished out my trip with a couple of days in Toronto – a very nice city – but Ottawa and Sault Saint Marie are so special, it’s hard for Toronto to compete in my mind!

Big News! I sold ROCKBAND.COM

A little over a decade ago, I bought a domain name to help promote some unsigned and indie bands I was working with. At the time it felt like a totally frivolous thing to do. And it was expensive – seventy dollars to reserve the name for just two years! And since it was the mid-nineties, most people had no clue what I’d just bought.

I actually wanted URB.com – since the site was known as Unsigned Rock Bands at the time. But URB.com was taken. So I tried Rock.com – obviously taken. So I sighed, and thought okay, I’ll go with RockBands.com – even though it’s ridiculously long. Conventional thought in the circles I ran in, was that the good domains were three letters long, okay domains were four letters long, and you should never buy a domain with more than five letters. Well guess what? Even RockBands.com was taken. At that point I was convinced ALL the good domains were already taken. So I settled on RockBand.com and figured it was better than UnsignedRockBand.com – at least I had that! But a few weeks later, as I started to talk up the site, I realized RockBand.com was actually a much better name than RockBands.com – it just sounded better. And less than a year later I knew just how smart a purchase it had actually been.

Lots and lots of bands registered, and many sent me their demo CDs. I interviewed the best of them and shot bands in LA and San Diego, and New York. In 2000 some of the bands I shot in NYC put together a tour of the East Coast, and promoted it as the ROCKBAND.COM Tour.

In 2005 CBS launched the TV show, Rock Star, and I launched a new and improved forum on the site to talk about music and bands, and this brand new show. And wow, it really took off! By the end of the season we were known as the best place on the web to get info about the show. In 2006 it got even bigger and better. Good times! And really great people! We threw a big bash in Las Vegas at a major hotel even – so our members could all meet up and party in real life. I got to shoot a photo essay backstage at a taping of Rock Star. Several of the singers on the show started posting on the board after the show ended. It was a total blast! Every single part of it.

ROCKBAND.COMAnd then I got an offer…

Harmonix, the creator of Guitar Hero was developing a new game with MTV and Electronic Arts – set to debut this Christmas – and they were calling it Rock Band. They weren’t interested in the site or the community, they only wanted the name. So I sold it to them!

RockBandLounge.comIn 1996 I was convinced that all the good domain names were taken, but guess what? I just registered RockBandLounge.com – it’s longer, but that doesn’t bother me anymore, and it’s very descriptive and VERY memorable.

I think I just got lucky again…

If you’d like to read about the reaction at the new RockBandLounge, go here. I announced the deal there last month – but waited to announce it here until after the sale was final.

More Love, More Lovehammers

Wanna step back in time? Check out this photo essay shot earlier this year while Marty Casey and Lovehammers were on tour with INXS. These photos have never been seen before – consider them a holiday gift for hungry Lovehammer fans!

View the rest of the photo session…
http://www.rockbandlounge.com/news/2006-12-lovehammers.asp

Or read my interview with the Lovehammers, from March, 2006.
http://www.rockbandlounge.com/news/2006-12-lovehammers.asp